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Can-Com Custom Web Development
Can Com, an internet provider based in Williams Lake, BC, has been a key player in the industry since its founding in 3. With a team of 110 employees, Can Com faced significant challenges, including a slow website, high bounce rate, and a complicated user interface. These issues were impacting their efficiency, reliability, and control over key business processes.
Location:
Williams Lake, BC
Employees:
14
Project Details
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The Ask
The Ask
Can Com needed a partner to revamp their website and digital infrastructure. Their primary objectives were to reduce the bounce rate, improve site speed, and simplify the user interface. The goal was to create a fast, efficient, and intuitive digital platform to better serve their customers and improve overall business operations. They required an overhaul of their content management system (CMS) to streamline workflow and enable faster content updates, with a modernized design that could attract more traffic and keep users engaged.
The Process
The Process
After an extensive evaluation, Pragmatica Agency was chosen to lead Can Com’s digital transformation. Pragmatica began with a thorough technology assessment, identifying 28 areas for improvement in user flow, brand positioning, web design, and SEO management. Using .NET API and Angular, Pragmatica built a new portal with a modern, user-friendly interface. The updated website included a tracking system to monitor user behavior, allowing Can Com to analyze metrics and identify areas for further optimization. Key functionalities like the CMS were made more intuitive, and Pragmatica provided comprehensive training to ensure Can Com's team could confidently manage the new system. Throughout the development process, Pragmatica balanced creativity with functionality, conducting user testing and collaborating closely with Can Com to meet their needs.
The Result
The Result
The new website dramatically improved Can Com’s digital performance. Within the first 60 days, site speed improved by 16%, bounce rates dropped by 61%, and online traffic increased by 39% year-over-year. The redesigned user interface made it easier for visitors to navigate, find information, and engage with the platform, leading to higher customer satisfaction. Pragmatica’s solutions addressed Can Com’s need for a fast, reliable, and user-friendly digital platform, ultimately strengthening their market position and enhancing their customer service.
Conclusion
The collaboration between Can Com and Pragmatica demonstrates how innovative digital solutions can transform business operations and customer experiences. Can Com not only modernized its website but also improved its workflow and online presence, setting the stage for continued growth.
Future Plans
Looking forward, Can Com plans to further strengthen its digital presence in collaboration with Pragmatica. They will explore new technologies and trends to deliver more engaging and efficient user experiences in the future.
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